Joanna Herman is a freelance Creative Developer* based in London working with creatives & design-led businesses to help them bring unique ideas into life with design and technology.

* Currently available for Webflow projects.
Bream website mobile


Web Development

Tech: Webflow

Webflow development for Bream, an online platform with arts and wellness classes for seniors. Design by VOA STUDIO.

View case study

August28 website

August28 Portfolio

Web Design & Development

Tech: Wordpress

Design & implementation of a client catalogue with a filtering functionality and alternate layout views for August28, a creative storytelling studio between Paris and New York, working with hospitality and lifestyle brands.

  • Qravers website


    Web Design & Development

    Tech: Shopify

    Shopify website refresh including the landing page redesign, typography and animations for Qravers, an East London raver clothing brand.

    View case study

  • Living as Sacred website

    Living as Sacred

    Web Design & Development

    Tech: React, Gatsby, DatoCMS

    A website and visual identity for an online journey with a group of facilitators from Portugal, focused around nature and spirituality

    View case study

  • Cardo website

    Cardo Utopica

    Web Design & Development

    Tech: Squarespace

    A website for Olga Sadowski, presenting her work as a sustainability guide, plant-based chef, natural living designer and artisan mentor.

    View case study

  • Through Your Ears website

    Through Your Ears

    Web Development, Audio Visualisations

    Tech: React, p5.js, DatoCMS, Netlify

    Web development for a project documenting memories of Qatar captured by sound through an immersive, audio-visual-physical experience.

    View case study

  • 7

    Hollow Forms

    Web Development, Animations

    Tech: PixiJS

    Design & implementation of liquid effect image animations for a Palestinian glassblowing project.

  • Marta Troya artist website

    Marta Troya

    Web Design & Development

    Tech: Squarespace

    A portfolio and online shop for Marta Troya, a Spanish visual artist.

    View case study

  • 9

    Grid animation

    Motion Design/Personal project

    Tech: After Effects

    Kinetic grid moving with sound motion design.

  • 10

    Shader experiments

    Programming/Personal project

    Tech: WebGL

    Generative art experiments as part of learning about shaders and WebGL.

About me

Joanna Herman

With an eclectic background in mathematics, AI and full-stack development, as well as experience working in start-ups and corporate world, I offer a unique blend of creative, technical and analytical skills.

My work is focused on helping creatives and businesses express ideas with the tools of design and technology and to connect with their audiences in an effective way. I especially enjoy collaborating on projects with a social good / sustainability component, and experimental projects across different disciplines – I love learning and experimenting with different tools and ideas, especially at the intersections of art and technology (such as this AI art project.

Get in touch for an informal chat about something you need help with, or a collaboration!

“Working with Joanna was really easy and intuitive, she completely got my taste and needs. She’s relaxed and effective at the same time. I now have a beautiful online shop to show and sell my artwork to the public, and my students are booking workshops directly from the site, which makes my life easier and looks much more professional.”—Marta Troya

“Joanna provided an excellent service for us when redesigning our Shopify webstore providing great input on layout, colour scheme and typography options as well as coding and customer journey. She has a strong client focus which enabled us to maximise our time and build a fantastic website!”—Qravers


  • Webflow Development
  • Web Development
  • E-commerce
  • Web Design
  • Motion Design
  • Technical & Creative Consulting

Tools & Technologies

  • Webflow
  • React/Gatsby
  • Javascript
  • three.js
  • Shopify
  • Figma
  • After Effects

© 2023